Hey, I’m Daniela velez
I thrive on crafting disruptive ideas, blending animation and dynamism into minimalist designs
Interactivity has the power to make people experience the world in a whole new way
Exploring different design paths unlocks powerful creative potential
Based in Bogota, Colombia

Crafting Meaningful Design

As a product designer,
I bring a unique perspective, always ready to adapt and pivot when needed.

My graphic design foundation helps me approach challenges with both creative flair and practical solutions.

Leveraging my business insight, I prioritize features that align with customer needs and market demands.

My experience in management enables me to effectively communicate the purpose and value of design solutions, ensuring they resonate with both teams and clients.

My journey

Throughout this journey, I’ve come to appreciate the profound human element of user experience design.

What excites me the most is the delicate balance between understanding users' needs and crafting products that not only fulfill those needs but also create a meaningful, engaging experience.

My vision

It's about designing with empathy, ensuring that every interaction feels intuitive, personal, and valuable to the user.
work

Portfolio 2024
I like to believe that I bring a fresh perspective to the table

Learnings

My case studies are projects I completed during my first and most comprehensive UX academy program at DesignLab.

These projects taught me not only the importance of structure and process in research but also how to approach product development with a user-centered mindset.
contact

Portfolio 2024
Let’s bring some exciting ideas to the table!

Get in touch

I’d love to share ideas, spark new brainstorming sessions, and have fun blending great design with even better ideas. Just send me your thoughts!